Job Title: Senior Influencer/KOL Manager

Salary: 7.2 - 12 LPA (In Hand, Based on Experience)

Position Type: Full-Time (Remote)

Experience Required: 1+ year of KOL/influencer marketing experience, 2+ years in Web3

Job Description

We’re looking for a dynamic and strategic KOL Manager to join our Web3 marketing team! If you're passionate about the crypto space and have experience managing high-impact influencer campaigns, negotiating deals, and building strong relationships with global KOLs - this is your chance to shine.

🔑 Key Responsibilities

KOL Sourcing & Onboarding

• Identify and onboard Tier 1 Web3 KOLs across platforms such as Twitter, YouTube, Telegram, TikTok, and others.
• Build a global network of influencers across multiple regions and languages to support client goals.

Deal Negotiation & Partnership Management

• Lead contract negotiations and secure high-value deals with influencers and agencies.
• Ensure fair compensation and build long-term, strategic partnerships with KOLs.

Team Leadership & Campaign Management

• Manage and mentor a team of KOL Managers handling talent scouting, relationship management, and campaign execution.
• Oversee end-to-end campaign workflows to ensure timely delivery and quality output.

Campaign Strategy & Client Proposals

• Develop customized KOL plans and proposals with clear deliverables, timelines, pricing, and influencer lineups.
• Align influencer strategies with brand objectives and client expectations.

Performance Tracking & Optimization

• Monitor campaign KPIs, analyze results, and optimize for engagement, reach, and ROI.
• Share clear, data-driven performance reports with clients and internal stakeholders.

Community Collaboration & Expansion

• Collaborate with Web3-native communities, Private Groups and KOL networks to unlock new opportunities.
• Identify high-growth regions and niche markets for tailored KOL outreach.

✅ Qualifications:

• Minimum 1 year of KOL/influencer marketing experience, 2+ years in Web3 is highly preferred.
• Proven track record in closing Tier 1 influencer partnerships with strong negotiation skills.
• Experience managing a remote team of KOL managers, marketers, or account leads.
• Deep understanding of Web3 ecosystems - L1s, L2s, DeFi, NFTs, etc.
• Strong leadership, team-building, and communication skills.
• Capable of drafting Client/KOL - facing decks, proposals, and campaign roadmaps.
• Excellent analytical skills to track performance and optimize ROI.
• Work experience in startup is bonus.

💰 Perks & Compensation:

• Opportunity to work with global Web3 leaders
• Fully remote role.
• Fast-track career growth & leadership opportunities

Join us at GrowRex and be a key player in shaping the future of Web3 marketing! If you’re passionate about influencer marketing, have a proven track record of working with top-tier KOLs, and thrive in a fast-paced, innovative environment, we’d love to hear from you!

About GrowRex

GrowRex is one of the fastest-growing Web3 growth firms, driving scale for some of the biggest names in the blockchain space. Our client portfolio includes multi-billion-dollar giants like Optimism, OKX, Starknet, and many more.

Our efforts have resulted in 200+ million impressions, 4 Million+ Followers, 2,000+ partners, and 50+ global clients, Leveraging our 7 years of growth expertise.We're a mission-driven team dedicated to helping Web3 projects build, grow, and win.

How to Apply: 👇🏻

Interested candidates can submit the google form above and share their cover letter, and portfolio of recent work to [email protected].